Inspiring Game-Changing Sports Marketing
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Activative delivers creative and strategic intelligence to fuel game-changing sports and sponsorship marketing. So inspire your team with the world’s most innovative sports brand campaigns, rights-holder marketing, sponsorship activations, tech & trends by subscribing to Activative.
> Daily Drop – our daily dose of breaking sports marketing creative
> Weekly Showcase – our showcase of some of the week’s stand-out sports marketing campaign case studies
> Monthly Wrap – our review of the month’s key sports marketing creative trends, themes and campaigns
> Activative Source – our world leading, fully searchable database of sports marketing campaign case studies
> Activative Platform – our 24/7 curated magazine of sports marketing news and views
> Activative Insight – our library of briefing reports, creative reviews and trends presentations
What Our Clients Say
“As an agency always looking to be at the forefront of creative work in the sports and entertainment space, Activative is an invaluable resource for us (and our clients) to keep up to date with the latest and greatest creative work from around the world in our industry. It is particularly useful for understanding the variety of work that accompanies major international sporting events and occasions, and of course as a platform for us to share work we are proud of.”
Joel Seymour-Hyde, SVP, Octagon (UK)
“Activative allows us to keep up with the latest global trends and insights as we strive to enhance our offering and ability. The platform provides case studies and executions that inspire ideas and campaign direction for our clients. We’re able to draw from showcased concepts across a plethora of brands and categories across the sports marketing and sponsorship spectrum. The superb dissection, documentation and analysis of work allows for a deeper understanding and helps shape the way we go about things as a result. Activative is a very valuable tool that we highly recommend.”
Struan Campbell, Co-Founder, Levergy (South Africa)
“In today’s moving sponsorship landscape, Activative is an essential aid for up-to-date global information on the best pieces of sponsorship activation. It’s a constant source of inspiration which enables sponsorship practitioners at all levels to be at the top of the game.”
Karen Earl, Chairman, European Sponsorship Association
“What I value the most about activative is the in-depth analysis of sports marketing campaigns from all over the world. The content is well structured and the contextual analysis offers more depth than any other existing sport & entertainment marketing resource.”
Nik Scotsmans, Sportizon (Belgium)
“Activative provides us with creative inspiration, competitive intelligence and strategic understanding across the sport and entertainment landscape. With speedy best practice insights and perceptive analysis, Activative is a unique and useful tool that equips us (and our clients) with invaluable insights from markets right across the world.”
Andrew Condon, Director & Head Of Marketing, The Gemba Group (Australia)
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